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August 8, 2008
Youngworth Public Relations & APX Communications Announce Strategic Partnership to Focus on Rapidly Growing US/China Markets
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August 7, 2008
Gift Nominated for Second Emmy for Program on Innovative Japanese Artist
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June 3, 2008
Memberville™: Credit Unions Tap into the Power of Social Networking
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May 21, 2008
Leading Building Materials Supplier Kuiken Brothers Company Names Youngworth Public Relations as PR Agency of Record
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April 25, 2008
The Madison Institute Selects Youngworth Public Relations as PR Agency of Record
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April 14, 2008
Gift Joins Youngworth Public Relations as Vice President, Broadcast PR Division
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March 3, 2008
Jack Youngworth Named President & CEO at Youngworth Public Relations
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February 18, 2008
Youngworth Public Relations Opens Los Angeles Office
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February 18, 2008
PHI Retains Fast Growing public relations Firm as Agency of Record for PR Counsel and Thought Leadership
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February 15, 2008
New Jersey Restaurant Franchise chain Retains Fast Growing Public Relations Firm
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February 2, 2008
Paragon Federal Kicks-Off ParagonOne Bowl Classic Employee Incentive Program
more...

December 20, 2007
Major Motion Picture Based on Legendary Basketball Coach Bob Hurley Set for Release in December 2008.
more...

September 20, 2007
Perillo Tours Engages Youngworth Public Relations
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August 10, 2007
Alan Krawitz to Join Youngworth Public Relations
more...

May 25, 2007
Youngworth Public Relations Opens Third New York Metro Office in Long Island
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March 4, 2007
The Legal Assistant, LLC Retains Youngworth Communications, Inc.
more...

February 9, 2007
Youngworth Public Relations Launches Sports-Themed Employee Incentive Program

Paragon Federal Teams up with the IncentiveLeague™ to Generate Over $5.4 million in New Deposits and Loans

more...

October 20, 2006
Demodulation Inc. Taps Youngworth Public Relations for International Launch of Groundbreaking Microfiber Sensor Tracking System
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June 28, 2006
Youngworth Communications, Inc. Receives First Place at Memorial Journalism Awards Dinner
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January 2, 2006
Youngworth Public Relations Continues to Flourish:
Leading Tax Organization Hires Youngworth Public Relations

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November 28, 2005
Youngworth Public Relations Named Agency of Record For Third Largest Credit Union in New Jersey
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July 10, 2005
Youngworth Communications, Inc. Vice President Receives GSJA Award
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May 28, 2005
Eardley Publications Names Youngworth Public Relations as Their Agency of Record
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March 1, 2005
Youngworth Public Relations Retained by Brooklyn Borough Diocese to Manage “Education Through Renovation” campaign
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February 9, 2005
Buehler Challenger and Science Center Selects Youngworth Public Relations as Their Agency of Record
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January 12, 2005
Jack Youngworth Named Managing Partner of Fast Growing PR agency
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August 8, 2008
Youngworth Public Relations & APX Communications Announce Strategic Partnership to Focus on Rapidly Growing US/China Markets

 


New York, NY, August 8, 2008 – Youngworth Public Relations, a fast growing New York-based Public Relations Agency and China-based APX Communications announced today a strategic partnership to deliver U.S. and China-based corporations with PR counsel and media relations outreach.

“As the host of the 2008 Summer Olympics and given the continuing ascent of China as a dominant market, we felt the timing was right to offer our clients in the U.S. a more global reach,” says Jack Youngworth, president/CEO of Youngworth Public Relations. “Youngworth’s partnership with APX Communications, a firm with more than 20 years of communications and marketing experience in China, will further expand our global reach.”

“We are eager to work with a like-minded PR firm that understands the importance of integrated marketing and communications,” says Ivy Soonthornsima, who founded APX’s Shanghai office in 2002. “Today’s dynamic marketplace transcends borders and numerous Chinese-based firms are seeking new markets in the U.S. Collectively, our teams have worked with some of the world's best known brands and Fortune 500 companies in China. We are one of the very few consultancies who can offer effective strategy and seamless implementation in this emerging market. ”

APX Communications has established a reputation as one of China's leading communications firms with a client portfolio of world class brands such as Neutrogena, Gatorade and Wyeth.


 

August 7, 2008
Gift Nominated for Second Emmy for Program on Innovative Japanese Artist

 


New York, NY, August 7, 2008 - Youngworth Public Relations (YPR) a premier New York City PR agency, announced today that its VP of Broadcast and Streaming News, Jesse Gift, has been nominated for an Emmy as editor of a visually compelling feature story on the Japanese American artist and educator, Ruth Asawa.

The profile on Asawa aired as part of the Life & Times newsmagazine on KCET-TV, the PBS station in Los Angeles in March 2007.

The profile focused on Asawa's unique looped wire sculptures, that she owes, strangely enough, to lessons learned in design and animation while detained at an American interment camp for Japanese Americans in 1942.

"With Jesse's commanding expertise in extracting compelling stories and tapping the human element, it's not surprising that he's up for yet another Emmy" said Jack Youngworth, Managing Partner, Youngworth Public Relations. "We're excited for him and proud to have him lead our broadcast and streaming news division."

Gift is an Emmy-winning editor and producer who for years worked on the front lines helping tell modern history's biggest news stories at CBS, NBC and ABC Network News. He served as a key player at NBC Network News, including Nightly News with Tom Brokaw, The Today Show, MSNBC, CNBC, and Dateline NBC, where he received the Prime Time Emmy Award for Breaking News.

Gift began his career at ABC News and quickly became a key editor for World News Tonight with Peter Jennings, and numerous other major ABC Network News shows, including Good Morning America, 20/20, David Brinkley, Prime Time Live, and Nightline. While at CBS Network News, he served as an editor with the Evening News with Dan Rather, Connie Chung News Magazine Show, and The CBS News Early Show.

In addition to his news background, Gift segment produced and edited numerous stories from concept through broadcast for nationally syndicated shows, The Insider, and the number one entertainment news magazine on the air: Entertainment Tonight.

His television credits include an impressive body of work for a variety of blue chip clients including Paramount, MTV, VH1, the BBC, Disney, J. Walter Thompson, as well as CBS, NBC and ABC.


 

June 3, 2008
Memberville™: Credit Unions Tap into the Power of Social Networking

 


Montvale, NJ, June 3, 2008 - Paragon Federal Credit Union, in conjunction with Youngworth Public Relations and Leverage Software, an industry leader in social networking platforms, have announced that they will be launching a national social networking site, Memberville™, which provides businesses and corporations with a powerful platform to connect with the general credit union membership, and vice versa.

“With more than 88.5 million credit union members in the US alone, the credit union industry is uniquely positioned to capitalize on the future of social media,” says Richard Rays, President and CEO, Paragon Federal Credit Union.

The Memberville community will also empower member business owners and corporate executives to learn from industry experts, participate in on-line education programs, build relationships, contribute and connect.

The community will feature a robust suite of functionality that will include personal profile pages, people-matching, blogs, chat, wikis, polling, RSS feeds, discussion groups, file sharing, widgets, targeted advertising, and extensive customer and community analytics. In addition, Memberville will include on-line classes, webinars and other valuable content geared toward enhancing the value of its business membership.

“Memberville will help the credit union industry engage and learn from its single most important asset: members,” says Jack Youngworth, President and CEO of Youngworth Public Relations. “Through an innovative suite of online community products, Memberville can help credit unions across the country empower its members to meet one another, build relationships, share ideas, collaborate, provide real-time product feedback, and tell the credit union industry exactly what’s on their minds – twenty-four hours a day, seven days a week.”

Leverage Software, an industry leading provider of social networking platforms for a variety of clients, including Microsoft, TimeWarner and The New York Times, will provide the platform for the community. “Leverage’s platform will help ensure that the community will keep up with the latest advances in social media,” says Mike Walsh, President and CEO of Leverage Software.

Memberville is already generating interest from key industry experts. According to Paul Gentile, President and CEO, New Jersey Credit Union League (NJCUL), "Social networking is an increasingly popular form of communication. Sites like MySpace and Facebook have hundreds of thousands of members and help foster communication between people of different backgrounds.” Gentile adds that a site that would do the same for credit union members could create an even stronger grassroots movement and 'people helping people' philosophy.

Participating credit unions will have the ability to seamlessly integrate the community into their existing website and customize the Memberville header with their credit union logo as well as match the look and feel of their website.

In addition, all participating credit unions will be supplied with a turn-key advertising and marketing kit, equipped with various ad templates which may be customized with each credit union’s logo.

“We are hoping that individual credit unions across the country will participate in the promotion of the community through their own PR, advertising and marketing efforts,” says Mike Puzycki, Director of Marketing at Paragon Federal Credit Union. “By adopting one branded community, the credit union industry can create powerful synergies among its membership base, reinforce the credit union message, and learn more about our members.”

The launch is scheduled for June 15, 2008. Any credit union that wishes to join the network, should contact Warren Bachman, Director of Client Services, Youngworth Public Relations, at 646-827-3466, Ext. 1177.

Leverage Software is the leader in enterprise-class social networking and online community solutions, powering communities for more than 150 companies in the technology, media, consumer and services industries.

Youngworth Public Relations is a premier public relations agency, which offers a variety of PR and marketing programs for the credit union industry.

Paragon Federal Credit Union is the third largest credit union in New Jersey with more than 55,000 members and nearly $400 million in assets.


 

May 21, 2008
Leading Building Materials Supplier Kuiken Brothers Company Names Youngworth Public Relations as PR Agency of Record

 


New York, NY, May 21, 2008 - Youngworth Public Relations, a premier New York public relations agency, announced today that it has been retained by Kuiken Brothers Company, Inc., as their PR agency of record for counsel, media and influencer outreach.

Established in 1912, Kuiken Brothers Company has grown to become a leading supplier of quality building materials and related services, with a focus on serving the needs of professional contractors throughout New York and New Jersey. With a staff of 270 employees, the company now has operations in eight New Jersey locations, including Fair Lawn, Emerson, Midland Park, Ogdensburg, Wantage, Garfield, Succasunna, Roseland and one in Warwick, New York.

"Kuiken Brothers is a family-owned business that prides itself on exceptional customer service, helping both professional builders and local homeowners to get projects done right the first time," said Jack Youngworth, president/CEO of Youngworth Public Relations. "We are excited to have been selected as Kuiken's agency of record and we look forward to working with them on a variety of exciting new marketing and public relations initiatives with an eye toward continuing the company's outstanding growth."


April 25, 2008
The Madison Institute Selects Youngworth Public Relations as PR Agency of Record

 


New York, NY, April 25, 2008 – Youngworth Public Relations, a premier New York public relations agency, announced today that it has been retained by The Madison Institute (TMI) as their PR agency of record for counsel, media and influencer outreach.

Founded ten years ago by a group of educators committed to modernizing and improving management and teaching methods used in today’s schools, The Madison Institute (TMI) is dedicated to fostering better learning environments for students of all ages. It achieves this goal with a range of seminars and workshops for education professionals, consulting services for educational institutions and e-learning tools that enrich the student experience and help teachers better manage their tasks.

“TMI is reshaping the way we teach our children in America and it’s important that others throughout the United States are made aware of the significance and impact of their successes,” said Jack Youngworth, Managing Partner of Youngworth Public Relations. “We are excited to have been selected as TMI’s agency of record and look forward to working hand-in-hand with key decision makers and leaders in the education, government and corporate arena to bring these types of hands-on based programs to the curriculum of school districts throughout the country.”

 

April 14, 2008
Gift Joins Youngworth Public Relations as Vice President, Broadcast PR Division

 


New York, NY, April 14, 2008 - Youngworth Public Relations (YPR) a premier New York City PR agency, announced today that Jesse Gift will head the agency’s broadcast PR division as Vice President, Broadcast and Streaming News.

Gift is an Emmy-winning editor and producer who helped shape news coverage at CBS, NBC and ABC Network News. For years, he served as a key player at NBC Network News, including Nightly News with Tom Brokaw, The Today Show, MSNBC, CNBC, and Dateline NBC, where he received the Prime Time Emmy Award for Breaking News.

Gift began his career at ABC News and quickly became a key editor for World News Tonight with Peter Jennings, and numerous other major ABC Network News shows, including Good Morning America, 20/20, David Brinkley, Prime Time Live, and Nightline. While at CBS Network News, he served as an editor with the Evening News with Dan Rather, Connie Chung News Magazine Show, and The CBS News Early Show.

In addition to his news background, Gift segment produced and edited numerous stories from concept through broadcast for nationally syndicated shows, The Insider, and the number one entertainment news magazine on the air: Entertainment Tonight.

His television credits include an impressive body of work for a variety of blue chip clients including Paramount, MTV, VH1, the BBC, Disney, J. Walter Thompson, as well as CBS, NBC and ABC.

“Jesse’s commanding expertise in extracting story angles, combined with his extensive contact with executive decision-makers and intimate firsthand knowledge of the inner workings of various major network news and entertainment news networks will help our agency harness the power of national broadcast and online news shows to position our clients as the most recognizable in their field,” said Jack Youngworth, Managing Partner, Youngworth Public Relations.

 

 

March 3, 2008
Jack Youngworth Named President & CEO at Youngworth Public Relations

 


New York, NY, March 3, 2008 - Youngworth Public Relations, announced today that Jack Youngworth will serve as President and Chief Executive Officer for Youngworth Public Relations.

Under Youngworth's leadership, the agency has attracted a renowned team of industry leading experts focused on success and responsible for the firm's rapid growth and expansion into the Los Angeles and European market," says John Zalarick, Managing Partner, who co-founder the agency 20 years ago with Gale Youngworth.

As a visionary leader and respected speaker, Youngworth maintains close ties with many "influentials," including prominent members of the media, respected CEO's, government officials and industry leading professionals.

"We've experienced tremendous growth over the last year and we will continue to make strategic decisions that will help deliver innovative PR programs to our valued clients," said Youngworth. "Our agency's top priority is to lead the PR industry's adoption of interactive PR, social media, while continuing the expansion of our global network of strategic partners in the Far East, Europe and South America."

Youngworth is a graduate of Villanova University, P.A., where he earned a B.S. in Marketing.


 

February 18, 2008
Youngworth Public Relations Opens Los Angeles Office

 


New York, NY, February 18, 2008 - Youngworth Public Relations, a premier New York City based PR agency, announced today that it will open a Los Angeles office. The office, will be located at the Howard Hughes Center, 6080 Center Drive (6th floor), and will serve both corporate and entertainment clients. The agency has yet to announce who will head up their LA office, but expects to make that announcement within the next two weeks. In the meantime, Youngworth Public Relations’ Managing Partner, Jack Youngworth will personally oversee the agency’s LA operations.

“The lines between celebrity and corporate PR are blending, and Youngworth PR is positioned to transcend our entertainment and celebrity clients into the world of corporate America, and vice versa. It’s a win/win proposition for our brands looking for celebrity tie-ins and celebrities looking to brand their product labels and charitable organizations,” said Jack Youngworth, Managing Partner at Youngworth Public Relations, who has an in-depth knowledge of the Los Angeles market, which he developed during his tenure at Clear Channel Communications’ Los Angeles office.

Youngworth adds that the agency will continue to stay ahead of the curve and seek partnerships for its clients that will help shape their brands. “Our research indicates that there is a void in Los Angeles for an aggressive, results driven PR agency that can bridge the gap between celebrity PR and corporate communications. The Los Angeles market provides a tremendous growth opportunity for our agency, as well as our valued client roster.”

 

February 18, 2008
PHI Retains Fast Growing Public Relations Firm as Agency of Record for PR Counsel and Thought Leadership


New York, NY, February 18, 2008 – Youngworth Public Relations, a premier public relations agency announced today that PHI, a non-profit organization focused on the nearly 3 million long-term care direct-care workforce has retained the firm for strategic public relations counsel, media and influencer outreach. The agency will initially focus on a new study conducted by PHI, which exposes the surprising lack of medical coverage among the nation’s long-term care, direct-care workers and the need for quick reform in order to tend to the aging baby boom population.

PHI, Paraprofessional Healthcare Institute, based in New York City, works to strengthen our nation’s long-term care, direct-care workforce, which includes health aides, certified nurse aides, and personal care attendants. PHI's program activities develop recruitment, training, supervision, and client-centered care giving practices—along with the public policies necessary to support those practices. PHI’s premise is that creating quality jobs for direct-care workers is essential to providing high-quality, cost-effective services to long-term care consumers: Quality Care through Quality Jobs.

"We are thrilled to be selected by PHI and look forward to getting off to a very quick start, as we continue to represent and partner with market leaders in various industries. Our extensive work with non-profit organizations led to this contract and we’re confident that we can strengthen their organization and make an impact in the lives of the millions of direct health care workers in our country today," said Jack Youngworth, Managing Partner, Youngworth Public Relations. "Our vast experience and results-driven philosophy will help PHI build awareness on key issues facing the long-term care, direct-care workforce.”

 

February 15, 2008
Historic New Jersey Restaurant Franchise chain Retains Fast Growing Public Relations Firm


New York, NY, February 15, 2008 – Youngworth Public Relations, a premier Public Relations agency announced today that Falls View Franchisee, LLC has hired the agency for strategic public relations council. The restaurant chain currently operates seven locations throughout New Jersey and is ready to expand its successful formula. Youngworth will conduct an extensive brand audit and public relations campaign, in order to position the franchise in a way that will resonate with their existing customers, while appealing to the broader US market.

"We are looking forward to revitalizing the historic “Falls View” brand through our PR-driven approach to branding,” said Jack Youngworth, Managing Partner, Youngworth Public Relations. “We are one of the fastest growing PR firms in the New York market, because we fill a void for a PR firm that’s not afraid to address a brand’s weaknesses, capitalize on its strengths, and utilize all aspects of public relations - from media relations to influencer relations to employee relations - to help position the brand and shape the brand experience.”


February 2, 2008
Paragon Federal Kicks-Off ParagonOne Bowl Classic Employee Incentive Program


Montvale, NJ, February 2, 2008—The end of the college football season is marked with college bowl games across the country. However, the most important bowl game for employees of Paragon Federal will not take place on the football field but in their offices across northern New Jersey. Paragon Federal Credit Union is gearing up for its ParagonOne Bowl Classic, an employee incentive program designed to boost morale, foster teamwork and help launch Paragon’s newest product, the ParagonOne account.

The ParagonOne Bowl Classic is the football module of The IncentiveLeague™, which was developed by Youngworth Public Relations and has proven to be a big winner for credit unions. The Incentive League is available in baseball, soccer and football versions and the program can be customized for specific product launches or for key products and services.

“Employee incentive programs are a powerful tool that many corporations are beginning to realize, but are reluctant to pursue because of the labor intensive nature of managing an incentive program and tracking results,” says John Zalarick, IncentiveLeague’s founder. “Our program eliminates that hassle for them, and delivers all of the benefits of a well-constructed motivational program, exceeding their investment many times over in the way of new business and boosted morale.”

The IncentiveLeague employs a staff of motivational coaches that can guide each organization through the whole process and utilizes a proprietary web-based software program to help track results.

"A company-wide incentive program is a great way to get employees familiar with a new product, such as the ParagonOne account, which introduces the concept of bundled or packaged services,” says Jack Youngworth, Principal of Youngworth Communications, Inc. “Getting your employees involved in the launch not only fosters teamwork, but enthusiasm becomes contagious among new prospects, giving the launch an added boost. Surprisingly, our programs require very little in the way of monetary incentives.”

In the case of the ParagonOne Bowl, the total cash prize is comparatively low at $5,000 for a 100 employee company-wide contest, expected to yield roughly $5-10 million in new business. Youngworth attributes this to the fact that money isn’t the only motivator to a successful incentive program. “Our program is designed to foster competition, public recognition of achievements and most importantly, teamwork.” He adds that when you have a motivated group of employees, it helps foster a positive brand experience. Richard Rays, President and CEO of Paragon Federal Credit Union said that he decided to use Youngworth’s IncentiveLeague™ as part of an overall effort to improve quality of service and increase sales. He added that employees received training on the rules of the game from Youngworth’s expert staff, prior to the start of the game. "The program is quite formal and quite clear in its incentives," Rays said. "And, we're able to track our progress."

Michael Puzycki, AVP of Marketing for Paragon Federal, says that the highly motivational contest works well because it sparks a spirit of competition among employees of all levels. "The IncentiveLeague is set-up in such a way that everyone has a stake. An interesting study in human behavior, the contest has everything from the usual cash incentives for individuals and teams to a subtle yet powerful dose of peer pressure on team managers to keep their teams performing," explains Puzycki. "No team manager wants to finish in last place." "Employees have fun, learn all about our products and services, improve their cross-selling skills and it develops a culture of sales," said Rays. Rays is confident that the ParagonOne Bowl Classic will address several key issues including increasing member product/service usage, reducing member attrition and strengthening member loyalty. Rays continued, "This type of program is so important because it helps to familiarize our employees with a new product and takes a rather moderate or no-sales environment and turns it into a culture of sales," he said. "We tell employees that this is part of their responsibility to see their company grow." With more than 62,000 members and assets approaching $400 million, Paragon is the third largest credit union in the state of New Jersey. The IncentiveLeague is a product of Youngworth Public Relations., a premier New York City based public relations and branding agency.

 

December 20, 2007
Major Motion Picture Based on Legendary Basketball Coach Bob Hurley Set for Release in December 2008.

National Advisory Board Selects Youngworth Public Relations for PR Counsel


New York, December 20, 2007 – Youngworth Public Relations (http://www.youngworthpr.com) announced today that the National Advisory Board of St. Anthony’s High School has selected the agency for PR Counsel.

“It’s an honor to work with the National Advisory Board of one of the best High School Basketball programs in the country. For years, this program has cultivated some of the best basketball talent in the world. Yet, year after year the school struggles financially to stay afloat,” said Jack Youngworth, managing Partner at Youngworth Public Relations.

“This program is as an inspiration for those who believe that hard-work, determination and focus will breed success. We are confident that by helping to spread their message and creating ties with influential leaders across a number of different industries, we can generate enough support to keep the academic and sports programs of this national treasure running strong.”

 

September 20, 2007
Perillo Tours Engages Youngworth Public Relations


New York, September 20, 2007 – Youngworth Public Relations (http://www.youngworthpr.com) announced today that Perillo Tours has selected the agency to manage an extensive public relations campaign which will include Perillo Tours’ Gold sponsorship of the 2007 Columbus Day Parade.

Perillo Tours is America’s leading tour company to Italy offering fully escorted tours to Italy and Hawaii that provide excellent sightseeing, first-class hotels and experienced tour guides. "We are very excited that Perillo Tours has selected our agency to manage this PR campaign, in which we have already secured major media placements and in the process uncovered new target markets that will expand Perillo Tours customer base,” said Jack Youngworth, Managing Partner, Youngworth Public Relations. “We are an agency on the rise, which is appealing to our clients who are looking for an agency that’s fresh, aggressive and proactive in their approach to building their brand.”

 

August 10, 2007
Alan Krawitz to Join Youngworth Public Relations


New York, NY, August 10, 2007 – Youngworth Public Relations (www.youngworthpr.com), a fast growing New York City PR agency, announced today that Alan Krawitz has joined the agency as Vice President and General Manager, New York Office.

Alan’s extensive background includes over 17 years of PR experience, working on behalf of a variety of high profile corporations such as Nabisco, General Mills, Huffy Bicycles, Arbitron and Nissan North America. He's also served as a spokesperson for the New York City Police Department and has held senior-level positions with nonprofit organizations such as the Tourette Syndrome Association and Eastern Paralyzed Veterans Association.

In addition, Alan has worked for several other prominent PR agencies specializing in finance, technology and education. Alan's background as a well-respected journalist, has earned him a reputation as a leader in the PR industry, with a keen-eye for newsworthy angles, and an ability to seize media opportunities for our valued clients. His work has been featured in many leading trade magazines and national publications including Newsday, New York Daily News as well as many regional magazines.

As a media relations specialist, he has garnered many major placements for his clients including The New York Times, The LA Times, Washington Post, Associated Press, U.S. News & World Report, The Oprah Winfrey Show and Time Magazine among numerous other local, regional and national media outlets.

"We are pleased to have an industry professional with Alan’s credentials on our growing team,” said Jack Youngworth, Managing Partner at Youngworth Public Relations. “Alan’s diverse background in a variety of industries, as well as his insight as a journalist himself, will provide our agency with a veteran anchor for our New York newsroom."

 

May 25, 2007
Youngworth Public Relations Opens Third New York Metro Office in Long Island


New York, NY, July 25, 2005 – Youngworth Public Relations Public Relations, a fast- growing, premier New York City based PR firm, announced today the opening of a Smithtown, NY office. The 2500 sq. ft office will be located at 732 Smithtown Bypass, Suite 103 and is equipped with a state of the art 12 seat media room with SmartBoard technology as well as a conference room. The agency has plans to utilize the media room for various client meetings, presentations, seminars and agency/client media training programs.

“Having three offices in the New York metropolitan area, provides us with a tremendous advantage when servicing companies, headquartered in New York City, Long Island and New Jersey. Modern technology has allowed our agency to stay connected, but being able to provide our clients with face-to-face support is imperative when dealing with something as important as a company’s reputation and brand name. Having three offices in the New York Metro area, will allow us to maintain even closer ties with our clients’ management team, on a day-to-day basis.”

 

March 4, 2007
The Legal Assistant, LLC Retains Youngworth Communications, Inc.


New York, NY, March 4, 2007 – The Legal Assistant, LLC, a practice management software company that offers several programs designed for lawyers across all practice specialties, today announced that it has retained Youngworth Communications, Inc., a premier Public Relations agency, as their agency of record to raise awareness for their company and it’s national launch of several practice management programs.

“We are very impressed with Youngworth Public Relations’ track record for building brands through the use of PR-driven marketing programs. Youngworth’s ability to raise public awareness for new technologies and effectively communicate their implications and applications to targeted markets, will serve us well as we rollout our new suite of software products to the legal community,” says Sheli Gupta, President of The Legal Assistant, LLC and former Vice President of Global Business Development for Dendrite International, Inc., a leading software & services provider to the pharmaceutical industry.

“The launch of these products is quite newsworthy, because it is the first product of its kind, filling a real void in the marketplace,” said Jack Youngworth, Managing Partner of Youngworth Communications, Inc.

The Legal Assistant offers the nation’s 1.1 million attorneys a unique software package designed to make them more effective and efficient at about the cost of a monthly cell phone bill. The company’s suite of software programs is the first to offer lawyers across all specialties a customized practice management software program that combines many databases to create custom case files.

“Our mission is to become the leading provider of quality user-friendly software, to the legal profession enabling automated management of the practice in an efficient and integrated manner,” adds Gupta.

 

February 9, 2007
Youngworth Public Relations Launches Sports-Themed Employee Incentive Program

Paragon Federal Teams up with the IncentiveLeague™ to Generate Over $5.4 million in New Deposits and Loans


Montvale, NJ, November 9, 2007--In stark contrast to both New York baseball teams, whose seasons ended prematurely, Paragon Federal Credit Union declared its annual IncentiveLeague™ Baseball program an overwhelming success awarding $9,875 in employee prizes that resulted in more than $5.4 million in new deposits and loans over a nine week period.

The IncentiveLeague™, which was developed by Youngworth Public Relations, has proven to be a big winner for credit unions, banks and other financial institutions. The program, which includes strict rules, guidelines and motivational tips on where to find business, is also finding applications within other industries.

“Employee incentive programs are a powerful tool that many corporations are beginning to realize, but are reluctant to pursue because of the labor intensive nature of managing an incentive program and tracking results,” says John Zalarick, IncentiveLeague’s founder.

“Our program eliminates that hassle for them, and delivers all of the benefits of a well-constructed motivational program, exceeding their investment many times over in the way of new business and boosted morale.”

The IncentiveLeague™ employs a staff of motivational coaches that can guide each organization through the whole process and utilizes a proprietary web-based software program that tracks results by distinguishing between normally-generated sales volume and contest-related sales that are the result of cross-selling efforts.

"From a motivational standpoint, the concept of cross-pollinating a fantasy sports league with an employee sales incentive program was so successful, we sought a copyright for the program and developed a variety of modules, including Hockey, Football, Soccer and Baseball,” says Jack Youngworth, Principal of Youngworth Communications, Inc.

Richard Rays, President and CEO of Paragon Federal Credit Union said that he decided to use Youngworth’s IncentiveLeague™ as part of an overall effort to improve quality of service and increase sales. He added that employees received training on the rules of the game from Youngworth’s expert staff, prior to the start of the game. "The program is quite formal and quite clear in its incentives," Rays said. "And, we're able to track our progress." Rays also noted that key products, such as business checking accounts, for example, can be more heavily weighted in the contest to encourage stronger sales efforts.

Mike Puzycki, AVP of Marketing for Paragon Federal, said that the highly motivational contest worked well because it sparked a spirit of competition among employees of all levels. "The IncentiveLeague is set-up in such a way so that everyone has a stake. An interesting study in human behavior, the contest has everything from the usual cash incentives for individuals and teams to a subtle yet powerful dose of peer pressure on team managers to keep their teams performing," explains Puzycki. "No team manager wants to finish in last place."

"Employees have fun, learn all about our products and services, improve their cross-selling skills and it develops a culture of sales," said Rays. "And, even more telling is the fact that we're up by 20 percent over last year's contest results, which yielded more than $4.5 million."

Rays continued, "This type of program is so important because it takes a rather moderate or no-sales environment and turns it into a culture of sales," he said. "We tell employees that this is part of their responsibility to see their company grow."

With more than 62,000 members and assets approaching $400 million, Paragon is the third largest credit union in the state of New Jersey.

The IncentiveLeague™, is a product of Youngworth Public Relations., a premier New York City PR agency, which serves a variety of clients in various sectors including nonprofit, financial, professional services, travel and education. For more information on the IncentiveLeague™, call 1-800-615-1230, ext.14.

 

October 20, 2006
Demodulation Inc. Taps Youngworth Public Relations for International Launch of Groundbreaking Microfiber Sensor Tracking System


New York, NY, October 20, 2006 – Youngworth Public Relations, a premier Public Relations agency announced today that Demodulation, Inc., an international technology corporation, had selected the firm for media relations surrounding the launch of the first technology capable of fulfilling the global demand for a low cost, long-range item level tracking system. Demodulation’s patented Microfiber Sensor Tracking (MST) system u-Fiber is able to read digital signal information from their (Mu-Fiber), a chipless, glass-coated microfiber with an amorphous alloy core that is significantly smaller than the diameter of a human hair. The synergistic pairing of these dissimilar materials creates a remarkably simple platform upon which to build a truly revolutionary technology.

Demodulation Inc., a privately held company, is a technology development company focusing on advanced microsensor applications. Demodulation has an extensive international and domestic patent portfolio. These patents cover the formulation, production, encoding process, glass surface functionality, and detection methods, both optically and digitally. Demodulation Inc. intends to manufacture and market the -Fiber technology worldwide, including public and private sectors.

"We worked tirelessly right out of the gate to create interest among key “influentials” in the RFID community. Since our start two weeks ago, we have already secured media placements within prominent technology publications, as well as feature story in The New York Times," said Jack Youngworth, Managing Partner, Youngworth Public Relations.

"We are a rising star in the PR industry because we are focused on delivering results from day one. We look forward to bringing this product to market, educating the market about its’ remarkable applications.”

 

June 28, 2006
Youngworth Communications, Inc. Receives First Place at Memorial Journalism Awards Dinner


Jack Youngworth and John Zalarick of Youngworth Communications Inc. accepted the top award in their category at the 59th Annual Memorial Journalism Awards, which took place at the Chart House Restaurant in Weehawken, NJ.Youngworth Communications, Inc. received the first place award for a commemorative booklet, which highlighted the groundbreaking of Paragon Federal Credit Union’s new state-of-the-art headquarters in Montvale, NJ. This marks the second year that Youngworth Communications, Inc. has received an award.

Youngworth Public Relations is a premier PR agency with established clients across various industries, including many non-profit organizations.

In attendance: Anthony Birritteri, Editor-in-Chief of New Jersey Business magazine, John Zalarick, Partner, Youngworth Public Relations; Jack Youngworth, Managing Partner, Youngworth Public Relations, and Jim Prior, President of the Garden State Journalists Association.

 

January 2, 2006
Youngworth Public Relations Continues to Flourish: Leading Tax Organization Hires Youngworth Public Relations


New York, NY, January 2, 2006 – Youngworth Public Relations, a premier Public Relations agency announced today that The Gelber Organization has hired Youngworth Public Relations as their agency of record.

The Gelber Organization, founded in 1990, is a consulting firm of Certified Public Accountants, former senior state tax officials and other tax professionals with particular expertise in the highly specialized field of state and local taxation. The Gelber Organization practices in all fifty states and provides services that compliment the existing State and Local Tax (SALT) resources of their clients’ personnel and outside accountants. The company offers services through its two divisions: The Profit Enhancement Division, generally offered on a performance basis, focuses on optimizing profits by examining specific expense areas for possible refunds and cost reductions; and, the Tax Advisory Division, which provides expert representation on current multi-state and local tax issues.

"We are looking forward to positioning The Gelber Organization as a leader in the Multistate taxation arena,” said Jack Youngworth, Managing Partner, Youngworth Public Relations.

 

November 28, 2005
Youngworth Public Relations Named Agency of Record For Third Largest Credit Union in New Jersey


New York, NY, November 28, 2005 – Youngworth Public Relations, a premier New York City public relations agency announced today that Paragon Federal Credit Union, based in Montvale, NJ, has retained Youngworth Public Relations as their agency of record. YPR will provide public relations counsel, manage Paragon Federal’s extensive community relations program, implement a company-wide employee incentive contest, and incorporate a comprehensive networking website for Paragon’s small business market.

"We are quite excited to be chosen as the agency of record for Paragon Federal Credit Union, who chose us because of our in-depth knowledge of financial products and services, as well as our track record for expanding markets and increasing market share,” said Jack Youngworth, Managing Partner of Youngworth Public Relations.“We look forward to building Paragon’s brand through our unique PR-driven branding approach, which has afforded our clients, as well as our agency, tremendous growth opportunities.”

 

July 10, 2005
Youngworth Communications, Inc. Vice President Receives GSJA Award


New York, NY, July 10, 2005…Jack Youngworth, Managing Partner of Youngworth Public Relations was honored at the Garden State Journalists Association Awards Dinner for a press release entitled, “Historic Gem.”

The 58th Annual Memorial Competition which took place on June 17 at the Woodbridge Hilton in Iselin, NJ was judged by Roger Ardan and staff at Edelman Public Relations, New York, NY; Tom Bacewicz, The Hartford Courant, Hartford, CT; and James Smith and editorial staff at The Record Journal, Meriden, CT.

The press release focused on the historic preservation of the Holy Innocents Church in Brooklyn, NY. For the first time ever, the Brooklyn Diocese has allowed the Holy Innocents Church to serve as the ‘test case’ for the entire diocese in their quest for a National Historic Registry of its building. “This restoration project will be used as a model for other similar community restoration projects that aim to improve local neighborhoods, while attracting tourism to the borough,” says Brooklyn Council Member Yvette Clarke. She adds that a successful renovation like this could add momentum to the overall revitalization of a community and its local economy.

The story received coverage in the New York Daily News, New York Sun, Flatbush Life and WCBS-TV.

Youngworth has designed and implemented successful multi-media marketing and PR programs for many Fortune 500 companies, including General Motors, Visa, Texaco and Target. He served as Account Manager at Clear Channel Worldwide, a global leader in the media industry with radio and TV stations, outdoor displays, and entertainment venues in 66 countries around the world. He received a bachelor’s degree in marketing from Villanova University, P.A.

Youngworth Public Relations is a premier PR agency with established clients across various industries, including many non-profit organizations.

 

May 28, 2005
Eardley Publications Names Youngworth Public Relations as Their Agency of Record


New York, NY, May, 28, 2005 - Youngworth Public Relations announced today that it will provide PR counsel and media relations for Eardley Publications, Inc, a leader in ESL (English as Second Language) learning materials.

According to a recent NYC study, more than half of New York City school students do not read at their grade level. “This does not mean the schools are not doing their job- It partly reflects the large number of students in city classes whose native language is other than English,” says Elizabeth Claire, author of 20 books in the field of Teaching English as a Second Language (TESL).

“The best way to build reading and vocabulary skills is by reading information relevant to one’s needs and at a reading level one can grasp, with assistance in new vocabulary,” says Claire. She writes and publishes Easy English News, a twelve-page monthly newspaper, now used in ESL classrooms for high school students and adults. Easy English News presents information vital to newcomers in an easy-to-read format, and glosses difficult words in a “Word Help” section. Each issue of the newspaper comes with teacher instructions and exercises.

“We are thrilled to partner with Eardley Publications and look forward to improving sales of their products and services general awareness campaigns and targeted placements within leading Educational publications,” said Jack Youngworth, Managing Partner at Youngworth Public Relations. “We are quit familiar with the education arena and we are confident that we will continue to expand Eardley’s market share through an effective public relations campaign.”

 

March 1, 2005
Youngworth Public Relations Retained by Brooklyn Borough Diocese to Manage “Education Through Renovation” campaign


New York, NY, March 1, 2005 - Youngworth Public Relations, a premier New York City public relations agency announced today that it has been retained by the Brooklyn Borough Diocese to manage media relations outreach and PR counsel for its “Education Through Renovation” campaign.

The innovative program seeks to use historic structures in the Flatbush section of Brooklyn as classrooms for students seeking to learn vocations such as architecture, masonry and roofing.

“We are proud and honored to help the diocese get the word out on this extremely worthwhile program that will both help to preserve Brooklyn’s historic treasures and help its residents to gain valuable career training,” said Jack Youngworth, managing partner of Youngworth Public Relations.

 

February 9, 2005
Buehler Challenger and Science Center Selects Youngworth Public Relations as Their Agency of Record


New York, NY, October 9, 2005 – Youngworth Public Relations, a premier Public Relations agency announced today that The Buehler Challenger and Science Center has retained the agency as their agency of record. Youngworth Public Relations will provide PR counsel and media relations outreach.

"We are looking forward to helping the Buehler Center to raise awareness and increase its numbers of visitors,” said Jack Youngworth, managing partner of Youngworth Public Relations. “The center helps encourage children to pursue careers in science and technology and we’re happy to lend our experience towards that goal.”

 

January 12, 2005
Jack Youngworth Named Managing Partner of Fast Growing PR agency


New York, NY, January 12, 2005 - Youngworth Public Relations, a privately owned public relations agency since 1988, announced today that Jack Youngworth, a former Clear Channel Executive, will serve as Managing Partner and will oversee all operations and future plans for the agency’s national and international expansion.

“We’re proud of our track record for success over the last 15 years, delivering results-driven communications plans to our valued clients.” said John Zalarick, who founded the agency 15 years ago with Gale Youngworth. “Jack’s expertise, passion and leadership make him the ideal candidate to lead our agency into the future.”

Among Youngworth Public Relations’ clients is Kearny Federal Savings Bank, the fifth largest Savings Bank in New Jersey. Other clients of Youngworth Communications, Inc. include HQ Global Business Centers, Panorama Press, Print New Jersey, Daybreak Express, and Dina Securities.

“John and Gale have done a tremendous job, as pioneers in the marketing arena. Long before ad agencies began adding PR to their list of side-services, John and Gale’s vision and efforts to make public relations the lead role in the branding process is now a reality. We've officially entered the era of Public Relations, where PR shapes your brand. And, I’m confident that our agency is positioned for boundless growth potential, and the ability to provide PR counsel across a diverse client base,” said Jack Youngworth. “We are looking forward to continuing our results-driven approach, exceeding our client’s expectations and representing the new face of public relations as the leader in the brand building mix.”

 

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